๐ŸŽ‰ New: VidoZen Monetization Checker is now live on the Chrome Web Store. Install free โ†’
Advertisement
728 ร— 90 โ€” Leaderboard
Home โ€บ All Tools โ€บ ๐Ÿค Monetization โ€บ Sponsorship Rate Calculator
๐Ÿค

Sponsorship Rate Calculator

Find your fair sponsorship rate based on views, engagement, niche CPM, and audience quality.

FREE Monetization
FREE

What should you charge that brand?

Enter your channel numbers. The math runs on 2026 industry CPM benchmarks โ€” no email, no signup.

Integration type
Where does most of your audience live? Studio โ†’ Audience โ†’ Top geographies
+ Fine-tune โ€” engagement, extras, monthly estimate

$ ?

Your rate card renders here.
Fill in the numbers and hit calculate.

Advertisement
Advertisement
728 ร— 90 โ€” Inline Banner
How It Works
1

Enter your numbers

Add your average views, niche, integration format, and audience geography.

2

We apply 2026 benchmarks

Niche CPM ranges, format multipliers, geography weighting, and engagement bands are applied automatically.

3

Get your rate card

See your Floor, Fair, and Premium rates plus the full math breakdown and monthly earning potential.

4

Negotiate with confidence

Use the built-in tips to quote a range, price in exclusivity or usage rights, and never open with your floor.

๐Ÿ“ฌ
Free Newsletter

Get YouTube automation tips
delivered weekly.

Join 6,200+ automation creators getting real strategies, niche breakdowns, CPM reports, and tool updates every week โ€” for free.

Frequently Asked Questions
How is the sponsorship rate calculated? โ–พ
rate = (avg views รท 1,000) ร— niche CPM ร— format multiplier ร— geography multiplier ร— engagement multiplier ร— extras. Floor uses the low end of your niche's CPM range, Premium the high end, and Fair the midpoint.
Where do the CPM benchmarks come from? โ–พ
The ranges are drawn from 2026 industry sponsorship benchmarks by niche โ€” e.g. Finance & B2B $40โ€“80, Tech $30โ€“50, Gaming/Lifestyle $15โ€“25, Kids $10โ€“18. They're a starting point for negotiation, not a guaranteed price.
Is this tool free to use? โ–พ
Yes, completely free with no signup, email, or login required. Everything is calculated instantly in your browser.
Does it store or send my channel data anywhere? โ–พ
No. The calculator is stateless โ€” your numbers are processed locally and nothing is stored or logged.
What if my engagement numbers are unknown? โ–พ
Leave likes and comments blank โ€” the calculator applies a neutral 1.0ร— engagement multiplier when they're not provided.